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A
bruise starts when small blood vessels in the
soft tissue near the skin's surface get bumped and rupture. When the blood seeps into the skin, it causes the familiar black-and-blue mark. Then, as the body breaks down the blood and reabsorbs it, the bruise typically turns a greenish-yellow.
Bruises are more obvious on babies and younger children because their skin is thinner. They also tend to show up more on fair-skinned children. Some children simply bruise more easily than others.
Wrap whatever you decide to use as an ice pack in a washcloth or paper towel before you put it on your baby's skin, and try holding it in place while you feed or cuddle him or look at a book together.
If you think the bruise is painful (your baby cries out when it's touched, for example), ask your baby's doctor about giving your baby the proper dose of
acetaminophen or
ibuprofen. Keep in mind that while these remedies can help with the pain and swelling, there's not much you can do for the bruising itself.