Thank you very much for contacting healthcare magic. You have problem of piles means external hemorroid that cause blood in Stool and itching sensation around anus region. Topical anti inflammatory ointment helpful for hemorroids. Analgesic ointment can use. Avoid excessive straining at toilet. Maintain proper hygiene around anus region. Take high fiber foods like whole grains, beans etc. Eat fresh fruits and green vegetables. Drink more water per day. Avoid alcohol drinking and smoking. Stool softner can use to treat constipation problem. Warm slitz water bath help in hemorroid. Consent a physician for proper diagnosis. Anorectal examination is helpful for diagnose. I hope my guidance is helpful to you. Thank you very much.