I have an itchy belly button. When I scratch it a rash develops inside but not outside. The area surrounding the belly button for about 3-4 inches can also get itchy. It stops itching after a shower for an hour or so. It stops if I spray Bactine on it...for a while. It stops if I put cortisone 1% cream on it...for a while. The itchiness is awful. I have no other skin problems. I take high blood pressure meds, ibuprofen, vit b-100, multi-vitamin, tramadol for joint pain daily. I also take fish oil for a heart problem. This problem began 6 months ago and ceased for about a month. Now it s back. I am 57 year old white male.